Affluent Investing
Affluent Readers Favor Wall Street Journal Affluent Readers Favor Wall Street Journal |
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Affluent individuals are more likely to read The Wall Street Journal than any other newspaper or magazine.
In a survey of their reading habits, 16% of the affluent cite the Journal as the publication they read most frequently. Some 12% mention The New York Times.
Other publications favored by the affluent include Time (7%), Forbes (5%), Business Week (4%), Economist and Newsweek (3% each) and Fortune, Los Angeles Times and Sports Illustrated (2% each). Discuss this article on the forums. (0 posts)
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