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Investments and Lifestyles of the Rich - Millionaire Corner

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Jan 06th
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Affluent Readers Favor Wall Street Journal

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Affluent individuals are more likely to read The Wall Street Journal than any other newspaper or magazine.

 

In a survey of their reading habits, 16% of the affluent cite the Journal as the publication they read most frequently. Some 12% mention The New York Times.


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Other publications favored by the affluent include Time (7%), Forbes (5%), Business Week (4%), Economist and Newsweek (3% each) and Fortune, Los Angeles Times and Sports Illustrated (2% each).

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